A better way to raise
We’re a subscription box designed to cut the friction and red-tape between consumer brand founders and early-stage investors.
For the Dreamers
Our mission is to build an efficient and effective platform that connects founders and investors so amazing things can happen.
Founders are the dreamers in action, driving innovation and pushing the world forward.
Discover and experience breakout brands before they go mainstream.
Spend less time and money raising and more time building.
Brian Folmer, Founder
I started FirstLook to give founders the opportunity to push forward ideas that create value, and investors the opportunity to support founders changing the world.
In 2018 I joined an NYC-based retail tech and consumer goods accelerator. Each day I witnessed the great lengths founders went to grab our attention. If successful, we’d ask for product samples, try them as a team, and decide whether to continue conversations.
I began to wonder if there could be a better way for founders to get their products into investor hands. Something that would give them their time and energy back so they could focus on building rather than raising.
While bike riding one sunny afternoon, I had my “OMG, this is it” moment. Many sleepless nights later, FirstLook was born to bring together those who build foundations, with those who can support them.
We aim to create value which drives society to benefit humanity. This is our highest calling.
Our amazing partner organizations dedicated to helping founders reach their dreams.
Calling All Founders!
Your 🚀 → our next 📦
September boxes recently went out, October brands are set. Now we're picking brands for November and December boxes.