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FirstLook for Investors

Experience brands, support founders, invest in the next 🦄

Feel, test, (and sometimes taste) innovative products from the top emerging brands sent directly to you.

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Getting Started

How it Works

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Step one

Sign Up

We’ll schedule a call to learn about you as an investor and a person. 

Step Two

Experience

Subscribers receive a monthly box of 6-8 brands and access to their data rooms.

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Step Three

Connect

After deciding which brands look interesting, we connect the investors with the founders so they can dive in.

“It’s like Christmas every month!

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Nick Ost
Principal, VG Capital

“The other family offices ask me where I meet all these great brands. I tell them FirstLook.”

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Toren Kutnick
Managing Director, Family Office
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The Value

Why FirstLook?

We’re a fun and exciting way to discover, experience, support, and invest in emerging brands and founders changing the world.

Dealflow is a numbers game to find the next Smart Sweets ($360M exit), Aviation Gin ($610M), Drunk Elephant ($840M), Ring (≈$1.3B), or Bai ($1.7B) amongst SO MANY others that aren’t disclosed. Even if you’re creating a ton of noise to attract brands, more is always better for finding that early-stage brand that 100x your investment. 

That’s why we’re here to help you meet more high-quality startups, get more of your time back, and invest in the next breakout brand.

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Save Time

We turn over more rocks so you don’t have to.

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Better Investments

VC quality access with direct-investment economics. 

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Grow Your Network

Support incredible founders changing the world.

Working Together

What Comes with a Subscription?

For $99/month (to cover our costs), subscribers enjoy all of the following:

  • A monthly box full of innovative products from 6-8 exciting startups
  • Supporting content on each startup (data rooms, decks, etc.)
  • Access to the next breakout brands before everyone else
  • Bonus products from startups who may be raising soon
  • Access to our private Investor email group and community