Welcome to
FirstLook
A subscription box full of emerging
consumer brands for early-stage investors
Now picking brands for January, February and March boxes
The Truth
Fundraising Sucks
A founder’s time, energy, and money are their most precious resources. They have far better things to do than spend months wandering down ‘Investor Lane’ shaking a cup for money. Every minute fundraising is a minute stolen from building their dream company.
Founders more than deserve a better, more efficient way to fundraise.
The Process
How it Works
Discover
Each month we find the top emerging brands who are raising. After careful due-diligence, we tease out the very best.
EXPERIENCE
We then send their products and decks to investors so they can experience and learn about the brands firsthand.
CONNECT
Finally, we connect the founders with the investors interested in their brand. From there, it’s up to them to close a deal.
Takes less than 27 seconds
“FirstLook is a great resource, we can’t speak more highly of them! We’ve met two of our incredible partners through the program, and would highly recommend to anyone in their early fundraising days.”
“Being selected to the FirstLook box was an incredible opportunity for Moment that led to several conversations with leading investors and advisors—some of whom subsequently invested. The experience was super valuable for a young brand like us.”
Aisha Chottani Founder and CEO, Moment
Traction
By the Numbers
Investments
Brands Shipped
Intros Made
Capital Raised for Brands ($Millions)
Takes less than 27 seconds