FL markgrad
Welcome to


A subscription box full of emerging
consumer brands for early-stage investors

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Now picking brands for February, March, and April boxes!Submit Your Brand

The Process

How it Works

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Each month we find the top emerging brands who are raising. After careful due-diligence, we tease out the very best.

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Next, we send their products and our notes to investors so they can experience and learn about the brands firsthand.

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Finally, we connect the founders with the investors interested in their brand. From here, it’s up to them to close a deal!


By the Numbers

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02 brands shipped 3

Brands Shipped

03 introductions made 1

Introductions Made

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Capital Raised for Brands

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Our Expertise

Why FirstLook

We understand a founder’s time, energy, and resources are precious. They have far better things to do than spend months wandering down ‘Investor Lane’ shaking a cup for money.

They are certainly capable of doing that, but is it the best use of their time? No. Every minute fundraising is a minute taken away from building their dream company. And in the end, it’s all just a battle against the clock.

That’s why we started FirstLook to help founders raise quicker, work more efficiently, and get back to building so they can be the hero of their story.

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Connect with investors who believe in you, and want to see your vision reach fruition.


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Time and money saved means longer runways and more cash for growth.


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We put your brand on the map so you hear “Oh yeah, I know you!” way too often.

 Welcome to the future 🤑